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Home » Blogs » meg's blog

OH YOU LUCKY NEW YORKERS!! GREAT MAYBELLINE EVENT TOMORROW FOR OUR BIG APPLE READERS!

Wed, 07/29/2009 - 1:27pm
  • Miscellaneous

Meg here! I know, I know-it's always NYC or LA. I know, I totally used to feel your pain! I am always happy when I get to write "Coming Up In Virginia" because I know...Cut you beauty mavens a break right? So sorry USA but from all the releases I get sent the big beauty companies haven't tapped into everyone's backyard yet! If you are in the city that never sleeps then you might want to take a stroll to Grand Central Station..This just in..

MAYBELLINE NEW YORK TO HOLD SENSATIONAL EVENT JULY 30
AT GRAND CENTRAL TERMINAL RITE AID AND OUTSIDE GRAND CENTRAL TERMINAL

Professional Makeup Artists to Offer On-The-Spot Mini Sensational Lipcolor Makeovers Inside Rite Aid
and Under Grand Central Taxi Stand at 43rd Street and Vanderbilt Avenue

Live Musical Performances by the Cast of Broadway’s CHICAGO the Musical Under the Grand Central Taxi Stand

Camp Hill, PA (July 27, 2009) – Maybelline New York will be center stage Thursday, July 30, with the cast of Broadway’s CHICAGO the Musical to launch Maybelline New York’s new Color Sensational Lipcolor. The fun starts with free on-the-spot mini sensational lipcolor makeovers at the Rite Aid in Grand Central Terminal and outside under the Grand Central Taxi Stand at 43rd Street and Vanderbilt Avenue.  Highlighting the event will be live musical performances by the cast of Broadway’s CHICAGO the Musical under the Grand Central Taxi Stand at 3:30 and 4:30 p.m.

Professional makeup artists will provide lip-scriptions and help women identify their perfect lip shades and offer first come, first served mini sensational lipcolor makeovers at Rite Aid, 26 Grand Central Terminal, July 30, 8-10 a.m., 12-2 p.m. and 3-7 p.m. Makeup artists also will be outside under the Taxi Stand at Grand Central Terminal 3-7 p.m.

Visitors can enter to win free tickets to Broadway’s CHICAGO the Musical, with Maybelline New York giving away a free pair of tickets every hour between 3 and 7 p.m.  Coupons for Maybelline New York’s Color Sensational Lipcolor, gift bags filled with sample size products and 50 percent off discounts for CHICAGO the Musical will be available on a first come, first served basis.

“We’re thrilled to support the national debut of Maybelline New York’s Color Sensational Lipcolor with the lipcolor makeovers at our Grand Central Station Rite Aid store,” said Judy Wray, Rite Aid Category Manager, Cosmetics/ Fragrances. “From the CHICAGO Dance Mob street team dressed in costume promoting the event inside and outside Grand Central Station to the street performances of the cast of Broadway’s CHICAGO the Musical, this is a tremendously creative promotion that is sure to get some attention.”

The promotion also gives Rite Aid customers a sensational deal on tickets to the hottest show on Broadway, CHICAGO the Musical. Tickets are available for as low as $64 now through Oct. 6 and can be obtained by visiting Broadwayoffers.com or calling 212-947-8844 and using the code CHMBRO625.

Lucky Cityslickers-let us know how it went!

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MakeupJunkie's picture
Wed, 07/29/2009 - 1:49pm
MakeupJunkie says,

Wow this sounds really exciting. I don't live too far from new york so I might make the trip over. I love makeup events! Its fun to be around people that love and enjoy makeup as much as you do.

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mileena123's picture
Wed, 07/29/2009 - 2:07pm
mileena123 says,

All the best events happen in New York don't they....Nothing exciting ever happens here.  

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allmaple's picture
Wed, 07/29/2009 - 2:08pm
allmaple says,

That would be so much fun!  Lip products are my favourite makeup, and I have such a hard time narrowing down colours.  Plus I also seem to like colours in the tube that don't actually look good on me.

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sweetassgal's picture
Wed, 07/29/2009 - 3:51pm
sweetassgal says,

My heart is breaking and I'm crying tears of blood as I read this.  WHY OH WHY don't I live in NYC!!!!   I WANNNA GO.   WWWWWWWWWWWAAAAAAAAAAHHHHHHHHHHHHHH!!!!!!!!

Love, hugs and shoes...Angie

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laxmorena's picture
Wed, 07/29/2009 - 3:52pm
laxmorena says,

All the good stuff happens in NYC! lol =[

My Beauty Blog:http://www.glam-morena.com/

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tantejoan's picture
Wed, 07/29/2009 - 3:55pm
tantejoan says,

I will have to go for you all.  Grand Central is two blocks from my office -- now if I can only figure out where the deuce Rite-Aid is!  Never seen it in 6 years....

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gem's picture
Wed, 07/29/2009 - 5:07pm
gem says,

TJ - I can't think of a better representative from the "House of Megheads".  I am anxiously awaiting your investigative report from the Maybelline event.  You New Yorkers have all the fun!   Still green with envy over your *amazing* Jillian Wright's Glow Skincare spa experience :)      

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surfnsandchic's picture
Wed, 07/29/2009 - 4:48pm
surfnsandchic says,

Oooh they are lucky..I like little promo events like this and you think that the soulth florida area would have lot of these but they don't because unlike New York there aren't alot of public places where people gather like the subway station or sidewalks going to work and waiting for taxis. People here stay to themselves aren't friendly and drive themselves everywhere.

;) Gloss & Gum <3

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TianLin's picture
Wed, 07/29/2009 - 5:07pm
TianLin says,

Probably going to New York next week! Does anyone recommended on any Broadway shows I should check out?

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tantejoan's picture
Wed, 07/29/2009 - 5:25pm
tantejoan says,

BillyElliottBillyElliottBillyElliottBillyElliottBillyElliottBillyElliottBillyElliottBillyElliottBillyElliottBillyElliottBillyElliottBillyElliottBillyElliottBillyElliottBillyElliottBillyElliottvBillyElliottBillyElliottBillyElliottBillyElliottBillyElliottBillyElliottBillyElliottBillyElliott39Steps39Steps39Steps39Steps!!

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Blue Blonde Dry 64
supermon's picture
Wed, 07/29/2009 - 5:34pm
supermon says,

aaaahhh! I am so jealous of all you New Yorkers out there!  I'm a big fan of both drugstore makeup (well, all makeup, to be perfectly honest) AND musicals....I hope those of you who do go have fun!!

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kedavis03's picture
Wed, 07/29/2009 - 5:41pm
kedavis03 says,

Sigh If only DC could be more trendy then historicalHave fun all you NY gals! I'm super jealous!

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simplesweets's picture
Wed, 07/29/2009 - 7:34pm
simplesweets says,

New Yorkers are so lucky! I hope they have these events in SF one day.

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shaybear's picture
Wed, 07/29/2009 - 8:24pm
shaybear says,

Oh Meg I wish you could travel the globe and report on all of the beauty happenings in all of our cities and countries.  Ah, a girl can dream can't she?  ;]PS - I think you'd love Brisbane [where I live] - we're on the East coast of Australia and have the most amazing beaches within an hour or two's drive.  I promise you would have the *time of your life*.  Perhaps a working holiday is in order?  :D

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brittanyk's picture
Wed, 07/29/2009 - 8:45pm
brittanyk says,

I used to go to school out by NYC - seriously, everything awesome happens out there.Now I'm back to living in the middle of nowhere, where the nearest Sephora is like an hour and a half away. It's such a bummer. Oh well. CVS is like my cosmetics mecca out here (all I can say is thank God for the internet!). That is really cool event. Definitely smart marketing on their behalf. I would totally go if I could.

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erica's picture
Wed, 07/29/2009 - 8:54pm
erica says,

Okay, how dumb am I? After reading that "it's always NYC or LA..." I see "Camp Hill, PA" and get all excited, because that is actually a suburb of the city I live in, but after reading the post about 5 times, I realized that the news release is out of Camp Hill, because that is where Rite Aid has their corporate headquarters. See, it really IS always NYC or LA! For good reason, though, I was wondering what the cast of a Broadway musical would do with themselves there. Going to Rite Aid to shop for beauty products is about as exciting as it gets here.

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dianad's picture
Wed, 07/29/2009 - 9:24pm
dianad says,

I am sooo jealous of those who can go to this!  You guys better have enough fun for all of us who can't go.  :PIf only I could fly out there for a week...Lip products are probably my favorite type of makeup too!

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xxciaobella's picture
Wed, 07/29/2009 - 9:53pm
xxciaobella says,

Oh, I am majorly *jealous* :)BUT they are playing music from Chicago (Chi-town represent!) so that makes me happy :)Hopefully someone here can make it and tell us non-new yorkers about it!tantejoan: I'd love to hear about it! :) :) :)

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sweetxsoul's picture
Wed, 07/29/2009 - 10:05pm
sweetxsoul says,

You think they'd delay it for just one month for me? lol I'm currently all the way in California (not in LA, so not happening here!) but I'll be in New York next month! sigh :( Maybe there will be another one soon :)

Have fun for all the lucky ladies who are going to this event!

xoxo

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nicollback's picture
Thu, 07/30/2009 - 12:09am
nicollback says,

You Americans always get to attend the exciting events. It sounds like it'd be lots of fun!!Let us know how it turns out if any of you are lucky enough to go!! :)

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faith24's picture
Thu, 07/30/2009 - 8:13am
faith24 says,

hehe, not really. unless u live next to New York or Cali, nothing ever happens in Midwest... I can say that for sure. But i would love someone to pick my perfect lipcolor shade... Last time i had makeover at EL counter, i was just 20 and they handed me a "perfect" brown color shade lipstick that aged me about a decade or so! honestly, i could makeover some of these cosmetic counter ladies!

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tantejoan's picture
Thu, 07/30/2009 - 11:09am
tantejoan says,

OK, here is my report:  I arrived at the Grand Central Rite Aid at 8:05 A.M. to find several women already lining up for their color consultations.  When it was my turn I introduced myself to Maybelline Color Consultant Chuck Hezekiah, who could not have been nicer or more helpful.  I was careful to tell him I was there representing hundreds of Meg's loyal readers, so he was very generous with his time and expertise.  Basically, this promotion is for Maybelline's COLORsensational range of lipsticks, lip glosses and liners.  They range in price from $5.19 to $7.19, and include 48 lipsticks, 12 glosses and 10 liners -- a really generous array of shades organized into four groups: Pinks, Naturals, Plums and Reds.When I met Chuck, almost the first thing he said to me was, "You are very, very lucky."  Naturally I responded, "Don't I know it!" but then inquired why.  According to Chuck, because my eye color is changeable -- Gigi will insist it is true-blue, but depending on what I wear it can veer toward green or gray -- I can wear almost any lipcolor in the collection.  People with brown eyes, on the other hand, tend to stay within one or two color palettes.  Since I was wearing a light salmon color sweater over a white camisole, Chuck showed me shades from both the pink and red groups.  Why red?  Because that's where the peachy-corals live in MaybellineLand.  Eventually we settled on a shade called "Born With It."  Chuck explained that whatever the color palette is each year, there is always a shade called "Born With It," because it's part of the company's slogan: "Maybe She's Born With It; Maybe It's Maybelline."  Sure enough, the lip gloss we chose also was called "Born With It," so that is apparently my signature shade.  As long as I'm wearing salmon, that is.  Tomorrow, it could be "Get Nutty."  He also provided an important piece of information when I innocently asked if these formulas were "long-lasting."  Maybelline has done extensive consumer research, it seems, and long-wearing is not what their customers want.  (Take THAT, Revlon, with you 8-hour makeup!)  What the Maybelline Woman wants is a color that stays true, goes on creamy and doesn't smear all over her Starbucks cup.  And in the glosses, what matters is that the color remains, not just the glossy feel.  I have noticed this tendency myself, when I check my makeup and see no color, only shine.  These glosses have no sticky feel, but do keep delivery the goods throughout the morning.  And Chuck says his ladies don't mind touching up their lips to maintain that colorful glow.  So there.Later in the day, all of 42nd Street around Grand Central would be bursting with vibrancy and the sounds of "Chicago," but my visit was coming to an end.  Chuck pressed a card with $1 and $2-off coupons into my hand and told me that discounts to Chicago were mine of the asking.  Having seen it 4 times, I demurred, but I am sure he will be selling other participants, with his winning ways and good customer service.  I'm sticking with my "Born With It" for sure.  Thanks, Maybelline!

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MakeupByRere's picture
Thu, 07/30/2009 - 7:05pm
MakeupByRere says,

oh man....the only cool beauty thing that ever happens here in Orlando is the Premier Orlando International Beauty Show, which is huge and awesome. I got to do makeup and sell products for EyeKandy this year at the show (go me! woo!). It was so fun and exciting. Other than that....you girls said it, EVERYTHING happens in LA and NY. Even when I lived in Miami for half my life, there were never any good beauty events.

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saran5287's picture
Fri, 07/31/2009 - 9:12am
saran5287 says,

Sounds like you had a lot of fun! Yes, everything happens in NY but we are always the first to get destroyed in movies by aliens, big foot, godzilla ect. So I guess it's a trade off. -Just Kidding.Rere-that's awesome you did makeup for EyeKandy, how did you like their products? 

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amyf515's picture
Fri, 07/31/2009 - 7:23pm
amyf515 says,

how bout other makeovers?! I went and it wasn't too exciting, it was just finding a cool new lipstick. I didn't buy but it was cool to see. I might go back to buy it. 

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